*Excludes Doorbusters, Daily Deals, Weekly Spotlight, Clearance, Red Dot, Super Buys, Adidas shoes, Annieglass, b. tempt'd, beauty department, BedHead PJs, Bombas, Callaway, Calphalon, Coach, Cole Haan, Columbia, Coton Colors, Cuisinart, Dolce Vita, Durango kids' shoes, Eileen Fisher shoes, El Arroyo, Elomi, Free People intimates, Frye, Gentle Souls, Gola, Golden Rabbit, Hallmark, Hanky Panky, Havaianas, Hey Dude, Hudson, Hugo Boss, Hunter, Instant Pot, Jack Rogers, J. A. Henckels, Johnny Bigg, Johnston & Murphy, Juliska, Kate Spade, Keen, Keurig, KitchenAid, Koolaburra, Laredo, Lilly Pulitzer, MacKenzie-Childs, Magicsuit, Merrell, Michael Aram, Michael Kors, Miraclesuit, Native Canada, Natori, prestige tabletop, Reebok, Reef, Riedel, Sam Edelman, Scotch & Soda, See Kai Run, select designer shoes, accessories and jewelry, select designer intimates and sleepwear, select designer sunglasses, select fine jewelry and watches, select furniture, select kitchen electrics, cookware and luggage, select men's designer brands, Sorel, SMEG, Southern Tide, Sperry, Swiss Crown Pre-Owned Rolex, Thymes Candles, Timberland, Tommy Bahama, Tumi, Under Armour shoes, UGG, Valentino by Mario Valentino, Vietri, Vionic, Vitamix, Wacoal, What Goes Around Comes Around, Waterford, Wusthof, Zubels, fine jewelry trunk shows and service plans and all leased departments. Not valid on prior purchases, special orders or trunk shows, select online exclusive brands and items shipped directly from vendors on belk.com, Belk Outlet or Belk gift cards. Additional brand exclusions may apply. Valid online only April 28-May 4, 2025 until 11:59pm ET.